Red
Queens and Increasing Returns
When you decided to
obtain a DVD for your science fiction assignment in Module 4, where did you go
to find a movie based on a Philip K. Dick book? Did you rent or purchase a DVD,
or did you view it digitally on your computer using Netflix or a similar vendor
of video-on-demand?
According to Dr. Thornburg, he discusses the six forces that
will allow emerging technology. I found the movie based on a Philip K. Dick
book from worldcat.org and youtube.com. I viewed the video on the wonderful
YouTube. YouTube allow users to freely view any video.
Is the current
competition between DVDs and video-on-demand an example of increasing returns
or Red Queens? Justify your response with sound reasoning and specific
examples.
Yes the current competition between DVDs and video on demand is
a great example of Red Queens. A great example of this is Thornburg cited
Arthur’s video tape recording between VHS and Betamax.
Where do you think
DVDs and video-on-demand are on the four criteria of McLuhan’s tetrad?
I think DVDs and video-on-demand are both great examples of
McLuhan’s Law of Media and battling. The new movies can now be viewed on DVD,
TV, films, and Netflix.
